Growth HackerInternet marketing is my area of expertise. Past consulting clients include eBay, CafePress, DocuSign, myfab, and DeepDyve. Visit my consulting site at Market Extend.
Yesterday the Google Analytics blog announced a new free desktop dashboard solution offered by a German company called Trakken.
Trakkboard is an Adobe Air application for building dashboards from Google Analytics data.
I took a quick look at Trakkboard. It’s seems like a good start toward something more interesting. Currently there does not appear to be any way to pull data from custom segments or to build custom segments.
Trakkboard could get a lot more interesting if it becomes possible to pull data from sources outside of Google Analytics.
Here are the widgets currently available:
- Top/Flop Keywords
- Bounce Rate
- Time on Site
- All Goals
- Goal 1
- Goal 2
- Goal 3
- Goal 4